This role is lead search across three very different brands: Visa (branding focused), Karcher (retail-focused) and Primark (footfall focused). The role involves leading activation of paid search in the UK for these 3 brands. The manager will work with a wider team of managers and executives who manage paid social. The role will report to an associate director to deliver best in class campaign strategy, overseeing execution and delivering brilliant client service. You will work with partners including Google and Bing, and be exposed to social platforms should you wish to learn more. Paid search experience is a must. You will caretake the search strategy and ensure it is executed and optimized such that client targets are met as efficiently as possible. Campaigns will be a mix of branding and direct response.

Key Responsibilities

• Be responsible for campaigns’ overall activation and performance on search
• Serve as day-to-day contact for the internal planning/account teams and the client
• Implement a test and learning plan
• Proactively find new and innovative ways to drive forward the strategy for each client
• Strong financial and operational management